June 2008

Driving Forward > Digital Marketing Blog

Overdrive Interactive Sweeps Paid Search Category at New England Direct Marketing Association (NEDMA) 2008 Awards for Creative Excellence

by Harry Gold June 17, 2008

Interactive Marketing Agency Receives Top Honors from Direct Marketing Trade Association June 17, 2008— Overdrive Interactive, a Boston-based full service search engine marketing and online media agency specializing in lead generation, brand building and customer acquisition, announced today that they…

Read the full article

Media

Yahoogle – It’s Here

by Ty Velde June 14, 2008

Well folks, it’s official! On Thursday, Yahoo officially stated that under a new pact with Google it will display “some” ads sold by its rival. The deal is expected to generate an additional $800 million in annual revenue for Yahoo,…

Read the full article

Landing Page Whitepaper Offers With Sub-Par Landing Pages?

by Shane Kelly June 5, 2008

Things change fast in the world of interactive marketing, so it is a good idea for most interactive professionals to subscribe to industry email newsletters in order to keep on top of the latest research, trends and best practices. As…

Read the full article

Media

Born to Have Good Search Rankings

by Barb Wojslawowicz June 5, 2008

When my older sister announced that she was pregnant with twins last year, as her younger sister I was thrilled to be a first time aunt. As an online media professional, I was thrilled to (jokingly) offer her advice on…

Read the full article

Newer Posts Older Posts