Driving Forward > Digital Marketing Blog

Banner Ads: Beyond the Click

by Harry Gold May 18, 2009

Click on charts below to see Internet users behavior when it comes to online display ads.

Source: eMarketer, May 18 2009

Analytics

Overdrive Launches the 2023 Search Map

by Christina Lata April 21, 2023

Search marketing is fundamental to increasing a brand’s online presence, whether paid ads or keyword-saturated action pages, allowing companies to achieve the coveted front page of search engines. However, the search marketing sphere constantly evolves and algorithms update, leaving marketers…

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Analytics

Google Delays Sunsetting Cookies to 2024

by Christina Lata August 2, 2022

Since the announcement of The Privacy Sandbox in 2019, the digital marketing world has been preparing for the “cookie apocalypse” and how to move forward without Google’s third-party data. For those who may not be aware, The Privacy Sandbox is…

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