Social Media

Who Are You on SlideShare?

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Users are able to share presentation slide shows, documents and other PDFs on their websites or blogs with SlideShare, a slide hosting service that has taken social networking to another level. SlideShare’s features include the option to add audio commentary to presentations, organize presentations according to a variety of categories and use groups to create…

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Media

Google to Offer Captioned YouTube Videos

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Translation for online video is about to get a whole lot easier. Google just announced that they are going to start offering an automatic caption service for YouTube videos: Offering a service like this, provided it works as described, is nothing short of amazing. Subtitling videos or offering an alternative translated soundtrack is a time-consuming…

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Social Media

Becoming Friends With Brands

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Online brand interaction has proved to be powerful: at least 97% of consumers have been influenced to buy a product or service from a certain brand after an online experience. A Razorfish study discovered that connected consumers – people who visit a community site, engage digital media and spent at least $150 online – were…

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Social Media

Younger Women Adapt to Social Media Easier than Older Women

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A report entitled “Why Y Women?” by PopSugar and Radar Research indicates that Generation Y women are more likely to turn to their peers for brand information and product reviews, rather than experts and celebrities, unlike Generation X women.Forty-two-percent of Gen Y women discover brands and products through social networking and status update websites, compared…

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Social Media

Centers for Disease Control and Prevention Uses Social Media to Spread Awareness of H1N1 Virus

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With President Obama recently declaring the H1N1 pandemic a national emergency, the Centers for Disease Control and Prevention (CDC) is combining more traditional methods, such as e-mail blasts and websites, with social media strategies to circulate information about the virus, more popularly known as the swine flu. The CDC has taken advantage of numerous social…

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