Last Thursday night, the Overdrive team was happy to attend the New England Direct Marketing Association (NEDMA) 32nd Annual Awards for Creative Excellence show and take home a total of eight awards.
Participation in the annual event attracts over 400 entries in eight categories covering every aspect of direct marketing campaigns including print advertising, direct mail, broadcast, interactive, other media, technique, integrated media campaigns, and direct marketing on a shoestring.
Not only are we grateful to NEDMA for the honors, but we appreciate the opportunities our clients give us to do such outstanding work for them. It is truly a team effort.
Overdrive led the Interactive category with four gold awards, three silver and one bronze.
The list of our winning entries and clients, including the category for each award, are listed below:
Gold Awards – Interactive Category
Denon, Headphone Search Campaign
John Hancock, Boston Marathon Twitter Campaign
Denon, Social Media Campaign
Carlisle Wide Plank Floors, Lead Generation Campaign
Silver Awards – Interactive Category
Carlisle Wide Plank Floors, Search Campaign
ProPhase Labs, Cold-EEZE Winter Wellness Giveaway
John Hancock, Travel Insurance Search Campaign
Bronze Awards – Interactive Category
Philips HealthCare, Lead Generation Campaign
Winning such prestigious industry awards serves to reinforce the fact that Overdrive continues to lead the way when it comes to multi-channel digital and social media marketing campaigns that yield outstanding results.