E-Commerce Archives

Driving Forward > Digital Marketing Blog

Social-local: The next frontier in connecting a business with its customers

by David Gibson May 18, 2012

Sam Walton had it right – the old retail model where the local store owner knew everyone in town, knew their likes and dislikes, and knew what they were going to buy almost before the customer did – really works. …

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E-Commerce

Pinteresting! The Competitor that Puts Pinning to Shame

by Ja-Naé Duane April 30, 2012

Pinteresting. Very Pinteresting. Everyone is all abuzz about Pinterest. But did you know that it has a competitor who does a few things alittle better and who has slowly been creeping its way into the market share? Check out my…

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E-Commerce

Mini PC Costs Just $25

by jschlar January 9, 2012

This mini computer is about the size of two credit cards and won’t hurt your wallet at a price of $25 per computer.

Advertising

Where Do Your Leads Come From? Attribution Models Paint a Clearer Picture for Online Marketers

by Melissa Bazillion March 31, 2011

Virgin Atlantic and Del Monte recently announced major changes in how they measure online media – from search to social to display. Last-click to conversion is not the end all and marketers are looking across channels for answers. Traditional metrics…

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E-Commerce

Online Shopping Won’t Stop After the Holidays

by Andrew Abrahams January 3, 2011

Throughout the holidays, businesses saw an inflation in online sales as consumers made online shopping their priority. As the holiday season has ended, it seems that online spending has not; users are willing to pay to download or access their…

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E-Commerce

Cardpool Spreads the Holiday Cheer

by Andrew Abrahams December 7, 2010

We’ve all received a gift that we were less than excited to receive. Whether it was the pair of jean overalls that were ten years too late, or something a little better fit for you when the latest Power Rangers…

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