To be a successful marketer in today’s changing landscape, marketers need to wrap their heads around the resources provided around search marketing. That’s why we created an infographic- to compile all the useful information search marketers need to succeed. Overdrive Interactive updated our signature Search Marketing Map to include over 169 live links ranging from…
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Yesterday, Microsoft announced its acquisition of LinkedIn in a $26.2 billion deal that will close later this year. Jeff Weiner, LinkedIn’s current CEO, will continue to run the company and report to Satya Nadella, Microsoft’s CEO. “This deal is all about bringing together the professional cloud and professional network,” Mr. Nadella said in a telephone…
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To be a successful search marketer in today’s changing landscape, marketers need to have their head around search marketing. With countless resources available online, we created a one-stop infographic to help marketers do just that. Overdrive Interactive’s updated Search Marketing Map now has 22 categories of over 180 useful sites, tools, resources and events, helping…
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Google Desktop Mirrors Mobile Experience – Now Only Showing 7 Ads Google Advertising has had a major modification to how it will display your ads, with desktop search result pages to begin mirroring the mobile user experience. On February 19th it was reported that Google will be phasing out ads on the right side of…
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UPDATE: The video recording of Harry Gold’s New Gospel of SEO webinar is now live! This presentation is ideal for individual and company-wide viewing for both marketers who want to expand their knowledge of search engine optimization best practices. We encourage you to share the video with your friends, colleagues and social connections. You can watch the hour-long webinar below, or view…
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2014 was a year of big changes in search. The world of search was rocked by Google algorithm updates like Penguin and Panda, and impacted by new laws, updates, and tech developments. So join us as we review all the changes that came to search in 2014.
Overdrive Interactive is proud to announce that our Digital Advertising Guide has been published and is now on sale on both Amazon.com and Barnes & Noble’s online store! Previously available only as a PDF, this paperback version makes a perfect end-of-summer reading book for the beach, the pool, or wherever else you may be relaxing this…
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The search marketing specialists at Overdrive Interactive have just updated our Search Marketing Map to present the most current snapshot of the world of digital marketing, including live links to more than 120 sites and tools, broken into 22 categories. The map is available as a clickable PDF in our Facebook Resource Library or at ovrdrv.com/search-map. Overdrive CEO…
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Yesterday, June 11, 2014, Google launched its newest feature, called “Google My Business.” This suite of tools is essentially a re-launch of Google’s local listings product in the form of a unified interface that merges all of a business’ information into one concise dashboard. Designed as “a free and easy way to find and connect…
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