Overdrive

Overdrive Releases 2014 Search Marketing Map

By

The search marketing specialists at Overdrive Interactive have just updated our Search Marketing Map to present the most current snapshot of the world of digital marketing, including live links to more than 120 sites and tools, broken into 22 categories. The map is available as a clickable PDF in our Facebook Resource Library or at ovrdrv.com/search-map. Overdrive CEO…

Read the full article

Search

Google Introduces “Google My Business”

By

Yesterday, June 11, 2014, Google launched its newest feature, called “Google My Business.” This suite of tools is essentially a re-launch of Google’s local listings product in the form of a unified interface that merges all of a business’ information into one concise dashboard. Designed as “a free and easy way to find and connect…

Read the full article

Advertising

Overdrive Updates Search Marketing Map

By

The search marketing specialists at Overdrive Interactive have just updated our Search Marketing Map to present the most current snapshot of the world of digital search marketing, including live links to more than 120 sites and tools, broken into 23 categories. The map is available as a clickable PDF at ovrdrv.com/search-map.

Marketing

Overdrive Releases Fall 2013 Social Media Map

By

Overdrive Interactive has recently updated our signature Social Media Map to present the most current snapshot of social in the digital space, including live links to more than 240 sites, apps and tools broken into 24 categories. The map is available as a PDF on our Facebook page or at https://www.ovrdrv.com/social-media-map.     Overdrive CEO Harry…

Read the full article

Marketing

NEDMA Marketing Technology Summit 2013

By

Last Tuesday, October 1, 2013, the New England Direct Marketing Association (NEDMA) held its Marketing Technology Summit at the Boston Common Hotel & Conference Center. The conference focused on the innovation that drives ROI, but much of the material presented also encouraged attendees to understand the technology that helps fuel their marketing strategies. An all-day event,…

Read the full article

Search

Searching, Socially!

By

When you last tried to decide on what movie to see this weekend, what factors did you take into consideration? Did you go to rottentomatoes.com to get critics’ reviews? Did you go to Facebook and ask your friends what you should see? Or did you click over to your favorite search engine and simply search…

Read the full article