We all know brand marketing is a big influence on why a person buys your product over a competitor. Although it is not an official ranking signal (see MOZ’s Whiteboard Friday, “Is Branding a Ranking Factor?” and the article, “The Brand…
Your LinkedIn company page banner is one of the first things visitors see when they enter your page, creating a great opportunity to capture their attention with stunning visuals and powerful messages. With all the content that users see every day…
With Super Bowl XLVII (that’s 47) about a month away, the coverage of the advertising is sure to pick up. From the price of a 30-second spot ($4 million!) to who is, and isn’t, advertising, the commercials get almost as…
