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Halloween Comes Early to Overdrive Interactive

by Jessie Burke October 30, 2013

Last Friday, October 25th, Overdrive celebrated Halloween early with an afternoon of tricks, treats, fun and games. When the clock struck twelve (noon), laptops and pens were traded for beer and costumes, as Overdrive’s 2013 Dead Celebrity-themed Halloween party began! With…

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Overdrive Updates Search Marketing Map

by Jessie Burke October 24, 2013

The search marketing specialists at Overdrive Interactive have just updated our Search Marketing Map to present the most current snapshot of the world of digital search marketing, including live links to more than 120 sites and tools, broken into 23 categories. The map is available as a clickable PDF at ovrdrv.com/search-map.

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Social Engagement and Delicious Smoothies

by Jessie Burke August 1, 2013

Behold, the power of social media marketing! Yesterday afternoon @BostonTweet tweeted that: Tomorrow the @b_good_ Shake Truck will be delivering free Local Blueberry Smoothies to companies in Boston. Where should they go? — BostonTweet (@BostonTweet) July 31, 2013 “Free smoothies…

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Harry J. Gold’s Videos – Marketing & Social

by Jessie Burke July 31, 2013

In addition to being a thought leader in digital marketing, our Founder & CEO, Harry J. Gold, also does frequent speaking engagements across the country. Check out three of his most popular presentations: Here is Harry speaking about social media…

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Overdrive Interactive Wins 8 Awards from NEDMA

by Emily Attwood June 24, 2013

Last Thursday night, the Overdrive team was happy to attend the New England Direct Marketing Association (NEDMA) 32nd Annual Awards for Creative Excellence show and take home a total of eight awards. Participation in the annual event attracts over 400…

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Boston SEO: Boston University AdClub Gets a Lesson in Online Marketing 101 from Overdrive Interactive

by Shaun Campos April 30, 2012

Let’s be honest, marketing and advertising students in Boston have it EASY. I speak from experience. As a Boston University COM ’10 graduate, I took full advantage of the wonderful resources that this city provides to aspiring young professionals. Networking…

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Overdrive Interactive one of MITX Finalists of 2011

by Sarah Mitus October 28, 2011

Overdrive has been selected as a finalist for FOUR awards from The Massachusetts Innovation & Technology Exchange (MITX). MITX, the professional association for the Internet business and marketing industry, announced the finalists for the 16th Annual MITX Interactive Awards today. Since…

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Lessons From a Real-Life ‘Mad Woman’

by Harry Gold October 26, 2011

At the Association of National Advertisers Annual Conference in Phoenix, AZ, I had the amazing honor and pleasure of seeing Jane Maas. I was truly moved and amazed by her talk and inspired by her life. Why was I so…

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