Advertising

search-engine-optimization-1359429_1280

How MicroCopy Can Improve Your SEO

By

What Is MicroCopy and How You Can Improve UX Websites today have a lot of small details: buttons, search bars, breadcrumbs, forms, etc.’. But did you ever stop to think how these “small details” can make a big difference on your website? Improve your websites SEO with MicroCopy in mind. These small details, or more precisely –…

Read the full article

Advertising

search social app

The Miracle Of Findability

By

Brand Embrace Embodies Findability Overdrive Interactive developed the concept of the Brand Embrace five years ago which today is known by professionals in the digital marketing industry as Findability. The Brand Embrace and executing good Findability across search, social media and your online properties ensures that your business is present at critical touch-points throughout the discovery and decision-making…

Read the full article

Advertising

PDF Best Practices for SEO

By

Many websites have PDF files for visitors to download, and these PDFs often contain important subject matter – content, instructions, infographics, etc. As search engines can now read a PDF as a web page, these files should be optimized for indexing. So let’s ask ourselves some questions and talk SEO best practices. Questions to Ask…

Read the full article

Advertising

Overdrive Interactive Wins Big at 2014 W³ Awards

By

Overdrive Interactive is pleased to announce that we recently won two Silver Awards at the 2014 W³ Awards!

Silver Awards are representative of outstanding work within a particular marketing category and showcase innovative and cutting edge approaches to categorical marketing initiatives.