Analytics

SEO delivers the Highest ROI

CMO’s Guide to SEO

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The Value Proposition of SEO Your goal: To be found online consistently at the top of search results— search engines are the principle way prospects learn about your products and services. Findability online is key! 81% of B2B purchase cycles start with web search, and 90% of buyers say when they are ready to buy, “they’ll find…

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Development

How to Optimize Your Internal Site Search Design

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Introduction Internal site search is often a heavily-used feature of websites and is important for a good user experience. Sites with extensive content, such as enterprise-level businesses, can be an overwhelming navigational experience for first-time visitors. These users are often at the beginning of the conversion funnel, and a site search can bypass prolonged browsing…

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Advertising

Overdrive Interactive Wins Big at 2015 W³ Awards

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Overdrive Interactive is pleased to announce that we have won nine awards at the 2015 W3 Awards. These awards are representative of outstanding work within a particular marketing category and showcase innovative and cutting edge approaches to categorical marketing initiatives. The list of winning entries and clients are below. As you’ll see these wins are…

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Marketing

Overdrive Interactive Wins Big at 2013 W³ Awards

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Overdrive Interactive is pleased to announce that we recently won several Silver Awards at the 2013 W³ Awards!

Silver Awards are representative of outstanding work within a particular marketing category and showcase innovative and cutting edge approaches to categorical marketing initiatives.